Nabin Kim
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Go-to-Market Execution

Bifrost Network

Connected a Web3 infrastructure product with users, partners, and communities through education, content, sales materials, and ecosystem communications.

Role & scope

BD & Ecosystem, with hands-on responsibility across product communication, partner materials, user education, content planning, and community-facing execution.

Capabilities

Product Education · Content & PR · Partner Enablement

THE CHALLENGE

Bifrost's products involved technical concepts such as bridging, staking, wallets, and validator infrastructure. Different audiences needed different explanations and support to understand the value and take action.

WHAT I DID

  1. Produced bilingual GitBook guides and GIF tutorials for core product journeys.
  2. Planned and created YouTube how-to content for wallet and bridge features.
  3. Developed one-pagers, validator decks, conference pamphlets, and partner-facing materials.
  4. Managed Medium, PR, social content, and editorial planning across Korean and English channels.
  5. Translated technical concepts into audience-specific value propositions for users, validators, and partners.

OUTCOMES

5,000+ article views
10% increase in staking participation
50,000+ community reach
25% higher engagement

SELECTED ARTIFACTS

PLACEHOLDER

GitBook user guides

PLACEHOLDER

YouTube tutorials

PLACEHOLDER

One-page pitch deck

PLACEHOLDER

Validator deck

PLACEHOLDER

PR and Medium content

PLACEHOLDER

Conference materials

TRANSFERABLE CAPABILITY

I can translate a complex technical product into coordinated GTM assets and experiences for multiple stakeholder groups.